Did you upgrade to the new layout yet for your Facebook Fan Page?  I did and I just wanted to write a quick blog post about the changes.

Here is a quick summary of what’s new:

• You can now switch over and interact as your page, rather than just yourself.  This will allow you  to comment on other business pages (not just personal profiles) as “Bold Branding” rather than just using the tagging function.  This will bring alot more brand recognition when used correctly when posting on other Fan Pages.
• You also now have the ability to change your business category. Previously, you were stuck with the original category you chose when you created the page. But Facebook has added quite a few new categories that will help you better target your market.
• You now also have the ability to get updates of interaction on your page, including new “likes”, which makes monitoring your Page and Fan interaction a lot easier.
• One new feature that I can say I actually am not real fond of is the change in position of the tabs…they are no longer along the top and have been moved down along the left hand side of the page.  This will take some getting used to but …just like all of the changes with Facebook over the past year or so…we will get used to it and everyone will adapt so I don’t think it will be too detrimental to any of us in the long run.

You can read Here for the official announcement from Facebook on the changes and make sure you go ahead and switch over so you can get in there and play around with it to see how the changes are going to affect your Page and your Fan interaction. Have fun and let me know if you have any questions once you switch over.

Here is another helpful post to read if you are the admin of a Fan Page with 10 steps you should do right away to get your page situated with the new changes.

To Your Success!

Kate Wilber

The Marketing Momma