The importance of backlinks

Today we are going to talk about backlinks and why they are important to your website’s success.

There are so many things that factor into the reasons why or why not your website will rank well in the search engines.  Some of them only google knows and you could spend your life trying to figure it out — but don’t waste your time — because there are some things that we know for sure will affect how well your website will rank and that’s what you should focus your efforts on.  Don’t try to reinvent the wheel.  Find out what is already known to work and then go full force with that.

The correct use of backlinks is a website strategy that you want to learn, understand, and spend sometime everyday working on.  It is a well known fact that the more links you have pointing to your website the more importance google and the other search engines give to your site.

A few tips to remember when building backlinks to your site are:

  1. The more relevant the link has to do with your niche the better
  2. Use targeted keywords for your backlink if possible
  3. The higher the page rank of the site that is linking to you the more relevance google will give it
  4. Try to get at least 8-10 backlinks a day
  5. Your backlink campaign can include directories, blog commenting, forum posts, sites like .gov and .edu, advertisements on other sites, reciprocal linking, articles, press releases, and social media
  6. Stay consistent and do a few each day and before you now it you will have 1000’s of links pointing to your website and ranking well in the search engines — Taking action each day is the key to success!

A tool that I have found to be helpful for my backlinking campaign is called 5000 Backlinks

Building links to your website can be a time consuming task – that’s why having a tool to make it easier is a necessity.  This tool not only will save you time it will also make it more likely for you to stay consistent with your efforts because it makes it easy.  Speaking from my own experience — once I found this tool my backlinking campaign increased by 10 x’s my normal efforts — because now it is fast and easy.  And if you are anything like me anything that can make my life simpler is what I need and want!

To your success!

Kate Wilber

PS Disclaimer:  The link in this blog post is an affiliate link and if you decide to purchase from it I will make a small commission.  Thanks!  Just remember I only recommend products that I use myself and feel would be beneficial to you and your business!

Get out of the box

Up until this past year I was running my business in somewhat of a box.  I ran my online boutique everyday by myself from my home office, made some connections through social networks, posted helpful information to my readers, and networked in my local area, but other than that I was really a one woman show living a very secluded business life.  My online boutique was still being successful by using your average everyday marketing techniques but I was very limited in my reach.  I could have gone on like this for years and honestly probably would have been fine with my progress –but wow did I not know what I was missing …. Until one day while doing some research online I came a cross a live event that seemed like it would be beneficial to me and my business and I decided to take that leap and go.

Wow am I glad I did—because it has made such a huge impact on me and my business success this year that you can’t even imagine.

The event that I attended was somewhat related to my online boutique — it was an internet marketing training event — it didn’t really give me much advice on how to run an online boutique — it wasn’t really about that.  At the time I was thinking of starting this blog and wanted to expand my business into consulting and training other people all that I had learned over the past few years running a business online.  I had seen so many other people have the same struggles that I did when I first started out and I really wanted to provide a place of valid helpful information that I knew worked and that others needed.  So I decided to go to a live event where I could meet other like minded individuals that were working towards similar goals and see what I could learn along the way. What a great decision that was for me!

Since that first live event — I have attended several other events this year — all of them have given me some great knowledge but to be honest with you the best thing that I got out of all of them is the connections I have made with other people in my field. Making those connections has taken my business to a whole new level.

The reason I am sharing these insights with you today is to just encourage you to take that leap—take some time this year to find a live event that is related to your business interests, go to it and don’t be shy, network and meet others, make friends, learn from them, and grow your business not in a box — but out of your shell, out of your comfort zone — and believe me you won’t be sorry.

The next live event I am attending is coming up soon.  I can’t wait to attend — for the networking — and the awesome content that is going to be provided.  If you are looking for a live event or awesome training event for building a business online then you will want to check out this one.

If you decide to go make sure you let me now so we can connect while we are there!

To Your Success!

Kate Wilber

Easy Website Marketing Plan

If someone was to ask me what the most important business tool they needed to learn when starting an online business is — my number one answer would be Traffic Generation.  You can have the greatest product or service in the world but if no one ever sees it it is worthless to you.  Getting traffic to your website is how your product and services are exposed to your potential customer and it is the lifeline for any online business.  So knowing how to get targeted traffic on a consistent basis to your business should be one of your main goals in your website marketing plan.

There are several ways to achieve targeted traffic but one of the key things that most people miss when focusing on traffic is consistency. There are so many different ways to drive traffic to your website that sometimes people get overwhelmed or distracted trying out every tactic and they never focus on one thing long enough to make a difference.

Here is a quick list of a few online business tools that you can use to drive traffic to your site.

  1. SEO
  2. Article Writing
  3. Press Releases
  4. Web 2.0
  5. Video Marketing
  6. Link Building
  7. Blog Posting
  8. Paid Advertising
  9. Bookmarking
  10. Affiliates

Those are just a few of the ways to drive traffic to your site.  It’s no wonder people have a hard time staying consistent with their marketing — this is a lot of work and each marketing tactic should be done in a certain way to make a real difference — so if you aren’t knowledgeable in how all of these methods work — it is a lot to learn also.

I know how much work staying consistent with these marketing tactics can be and how much there is to learn when applying them correctly so that is why I created a solution.

The Easy Monthly Marketing Package

If you need some help with generating targeted traffic to your website on a consistent basis this is the package for you.  It is an easy solution at a great price.  Take a look at what is offered in this package and see if it is something that would be helpful to you and your business.  Outsourcing is not for everyone but if you need more time to focus on other aspects of your business or you just need a little jump start to your marketing plan this might be just what you have been looking for.

To Your Success!

Kate Wilber

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