The importance of backlinks

Today we are going to talk about backlinks and why they are important to your website’s success.

There are so many things that factor into the reasons why or why not your website will rank well in the search engines.  Some of them only google knows and you could spend your life trying to figure it out — but don’t waste your time — because there are some things that we know for sure will affect how well your website will rank and that’s what you should focus your efforts on.  Don’t try to reinvent the wheel.  Find out what is already known to work and then go full force with that.

The correct use of backlinks is a website strategy that you want to learn, understand, and spend sometime everyday working on.  It is a well known fact that the more links you have pointing to your website the more importance google and the other search engines give to your site.

A few tips to remember when building backlinks to your site are:

  1. The more relevant the link has to do with your niche the better
  2. Use targeted keywords for your backlink if possible
  3. The higher the page rank of the site that is linking to you the more relevance google will give it
  4. Try to get at least 8-10 backlinks a day
  5. Your backlink campaign can include directories, blog commenting, forum posts, sites like .gov and .edu, advertisements on other sites, reciprocal linking, articles, press releases, and social media
  6. Stay consistent and do a few each day and before you now it you will have 1000’s of links pointing to your website and ranking well in the search engines — Taking action each day is the key to success!

A tool that I have found to be helpful for my backlinking campaign is called 5000 Backlinks

Building links to your website can be a time consuming task – that’s why having a tool to make it easier is a necessity.  This tool not only will save you time it will also make it more likely for you to stay consistent with your efforts because it makes it easy.  Speaking from my own experience — once I found this tool my backlinking campaign increased by 10 x’s my normal efforts — because now it is fast and easy.  And if you are anything like me anything that can make my life simpler is what I need and want!

To your success!

Kate Wilber

PS Disclaimer:  The link in this blog post is an affiliate link and if you decide to purchase from it I will make a small commission.  Thanks!  Just remember I only recommend products that I use myself and feel would be beneficial to you and your business!

Easy Website Marketing Plan

If someone was to ask me what the most important business tool they needed to learn when starting an online business is — my number one answer would be Traffic Generation.  You can have the greatest product or service in the world but if no one ever sees it it is worthless to you.  Getting traffic to your website is how your product and services are exposed to your potential customer and it is the lifeline for any online business.  So knowing how to get targeted traffic on a consistent basis to your business should be one of your main goals in your website marketing plan.

There are several ways to achieve targeted traffic but one of the key things that most people miss when focusing on traffic is consistency. There are so many different ways to drive traffic to your website that sometimes people get overwhelmed or distracted trying out every tactic and they never focus on one thing long enough to make a difference.

Here is a quick list of a few online business tools that you can use to drive traffic to your site.

  1. SEO
  2. Article Writing
  3. Press Releases
  4. Web 2.0
  5. Video Marketing
  6. Link Building
  7. Blog Posting
  8. Paid Advertising
  9. Bookmarking
  10. Affiliates

Those are just a few of the ways to drive traffic to your site.  It’s no wonder people have a hard time staying consistent with their marketing — this is a lot of work and each marketing tactic should be done in a certain way to make a real difference — so if you aren’t knowledgeable in how all of these methods work — it is a lot to learn also.

I know how much work staying consistent with these marketing tactics can be and how much there is to learn when applying them correctly so that is why I created a solution.

The Easy Monthly Marketing Package

If you need some help with generating targeted traffic to your website on a consistent basis this is the package for you.  It is an easy solution at a great price.  Take a look at what is offered in this package and see if it is something that would be helpful to you and your business.  Outsourcing is not for everyone but if you need more time to focus on other aspects of your business or you just need a little jump start to your marketing plan this might be just what you have been looking for.

To Your Success!

Kate Wilber

Blogging as a marketing tool

Today I have a great treat for you. I want to share with you a link to some awesome videos teaching you how to create a blog from scratch and then also a link to a roadmap teaching you how to use that blog to market your business.
10 Easy To Follow Videos Showing You How To Create Your Blog From Scratch!

Blogging is a great way to get your business brand out there and when used correctly it can become a business all in itself. A great example of this is my blog that you are reading right now. I use the Marketing Momma Blog in several ways to market my business.

The first way I use it is to keep my readers informed of what is going on in my business by sharing marketing tools that I find helpful, business models that I follow, and marketing strategies that I teach and offer as services to my clients.

The second way I use my blog is by taking advantage of keyword useage to help drive new customers or clients to my products and services by focusing on my target market using proper keywords–so basically using SEO to market my business and services.

The third way I use my blog is by recommending products that I have found helpful in my own business that offer a commission for my recommendation if one of my readers decides to purchase that product from my affiliate link.  I only recommend products that I have used myself and feel confident hold real value for your business – so receiving a commission is just a great perk for me on top of the value given to my clients.

All of these methods are easily accomplished from one simple wordpress blog and with the help of these videos and roadmap you too can start using blogging as an effective marketing strategy in your business. It is simplier than you think.

Take a look at the videos and read the roadmap–and then let me know if I can help you with your blogging strategies by coming back and commenting here once you have had a chance to take it all in.

Here is the link for the roadmap

Here is the link for the videos
10 Easy To Follow Videos Showing You How To Create Your Blog From Scratch!

Remember blogging is a great way to start marketing your business so get started today–it’s easy once you have the roadmap to point you in the right direction.
P.S. Disclaimer: The links in the blog post contain affiliate links and I will receive a commission if you decide to purchase from these links. Thanks!

Small Business Online Marketing

Hi everybody!  I am back from a long much needed vacation and want to get back in the swing of things for your small business online marketing tips.  So today I want to ask you 10 questions that you should be asking yourself when you are marketing your small business online.  Marketing online can sometimes be challenging so you want to make sure you are thinking of everything when establishing a marketing plan.

10 Questions to ask yourself about your small business online marketing

  1. Do you have a marketing blueprint and are you being consistent with your efforts?
  2. Do you have a traffic generation plan and set schedule to follow?
  3. Are you building your brand with your marketing and staying true to yourself and your business?
  4. Are you staying focused on your “target” market when marketing?
  5. Are you adding value to your customers time with you?
  6. Are you staying in touch with your customers?
  7. Are you conveying and displaying all you have to offer in your marketing efforts?
  8. Are you learning from your competitors?
  9. Are you taking advantage of offline marketing as well as online marketing tactics?
  10. Are you allowing your happy customers to market for you with their testimonials and recommendations?

Ask yourself these 10 questions everytime you start your marketing efforts for your small business and this will be a good start to keep you on track!  Hope everyone had a nice Holiday and Happy New Year!!  Now get out there and market your business!  And remeber if you don’t have all the time it takes to all of the marketing yourself check out my Virtual Services Page to see if any of my services would be helpful to you.

PS:  Disclaimer–the link in this blog post is an affiliate link and if you purchase from it I will receive a small commission.  Thanks!

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